York Cellar's logo pays hommage to the masonry stars frequently adorning buildings in the landmarked district of DUMBO, Brooklyn.
Main logo
![](https://cdn.myportfolio.com/63bdbfb10711b34ccb2703ad89e03491/77daf40d-5e6d-457f-9b34-786fb14798c6_rw_1200.jpg?h=45f2dc192cb3c8c9c43b1e40d91c68e7)
Custom social icon
The logo, adapted for social media profile pictures.
![](https://cdn.myportfolio.com/63bdbfb10711b34ccb2703ad89e03491/d70bccce-7002-49f6-aaa7-9e6351e4c9a0_rw_1200.png?h=9180a607da03791335548d7450208dfb)
Mood board
Below, the shared secret Pinterest board, where our combined ideas around the logo materialized.
![](https://cdn.myportfolio.com/63bdbfb10711b34ccb2703ad89e03491/3cc70bd8-8afe-4083-a9b3-d4e366559deb_rw_1920.png?h=35688771e7a19a9d0ecccbc991910219)
Logo arsenal
York Cellar's logo was made in a multitude of variations to accommodate for various design applications and printing techniques.
![](https://cdn.myportfolio.com/63bdbfb10711b34ccb2703ad89e03491/a6dd1cc0-ab7a-4df7-917b-2f747b0b6539_rw_3840.jpg?h=51cb28574c1537e6535cbe1b51946fd4)
![](https://cdn.myportfolio.com/63bdbfb10711b34ccb2703ad89e03491/8de11350-1056-4fc5-94c8-d0c76f601355_rw_1200.jpg?h=34c8106c12ad828a384377ac469d7e55)
The logo in gold foil
![](https://cdn.myportfolio.com/63bdbfb10711b34ccb2703ad89e03491/e8e381c2-0fd0-45ea-98fd-0e91c0336b69_rw_1920.jpg?h=34a8adf2a8b062f8a30cf0172bfbbacc)
Signage for the grab-and-go tables in store
![](https://cdn.myportfolio.com/63bdbfb10711b34ccb2703ad89e03491/b3510691-26e6-4f25-b9a6-369c501e678b_rw_1920.jpg?h=1d4778d118d324d55a5bd4873814513b)
![](https://cdn.myportfolio.com/63bdbfb10711b34ccb2703ad89e03491/a895e1c5-a233-466f-8866-8db891c6c579_rw_1920.jpg?h=e5e6da81b01d640219c0b2c5174038ff)